The Pro and Plus plans offer everything in the free plan, along with additional benefits for consistent user research interviews.

Every plan includes these features: unlimited researcher seats, automated scheduling, Shopify/Shopify Plus participants, targeting by 14 key data points, 1:1 messaging, and an onboarding call.

Benefits of Pro and Plus Plans

Pro and Plus plans are billed quarterly, offering savings on recruitment credits. The Pro plan at $750 provides 15 credits (valued at $825), while the Plus plan at $1350 offers 36 credits (valued at $1980). Each credit allows for one participant interview.

Lock in your savings. If you run out of credits, you can keep your research going with extra credits at $40 each on the Pro plan and $30 on the Plus plan.

Participant incentives aren't included in any plan's pricing. You decide the incentive amount when setting up your projects, and it's paid after successful calls. We handle the distribution of incentives to participants. For a 30-90 minute call, incentives start at $85.

With your savings, you'll gain full access to AppStoreResearch features for targeting, recruiting, and researching.

Access to participant database. You’ll be able to browse the participant database, use filters such as company type, business location, Shopify plan, monthly revenue range, average number of orders, number of products for sale, average order value, and team size. You can also invite participants to your projects or favorite them for later.

Access to app reviews. Read app and tools reviews from vetted Shopify/Shopify Plus brand owners and operators. Participants provide unique and honest opinions on the apps they use. You can search reviews by app name, company name, or participant name. We've collected over 600 unique reviews for apps and tools.

You'll receive six times the number of applications for your interview slots with our subscription plan. On the free plan, it's just double. With a subscription, you'll have lots of choices to pick the right customer profile to chat with.

Unused credits roll over. If you haven't used all your credits, they'll carry over to the next quarter as long as you stick with the subscription plan.

The Pro plan allows you to have up to 3 projects running at the same time. Meanwhile, the Plus plan provides the flexibility to have an unlimited number of active projects.

In summary, choosing a subscription plan instead of the free one offers big benefits for consistent and effective user research. You'll get better access to participant databases, more applications for interview slots, and savings with rolled-over credits. Pro and Plus plans give you more flexibility and value, helping you efficiently target, recruit, and gain insights from the right profiles. They're a smart investment for thorough market research.